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Segment and Cycle integration cover

Collect customer feedback from Segment

What is Segment?

Segment collects and organizes customer data from various sources into a single platform, making it easier to analyze and use for decision-making.

Why should you connect Segment to Cycle: Key benefits

Not all feedback is created equal. You need to weigh customer feedback based on customer attributes. Cycle allows you to sync customer data from Segment, enabling you to slice and dice your voice-of-the-customer dashboards and dive into specific customer segments.

Here’s a preview of the analyses you’ll be able to run:

  1. What problems and feature requests are expressed by our top-paying customers?
  2. What do our power users complain about?
  3. What bugs have been reported by customers scheduled for renewal in the next two months?

Quick setup

  1. Create an API Key: In Segment, go to your settings and generate a new API key.
  2. Set Up Webhooks: In Segment, create a new webhook to trigger on contact update or creation
  3. Configure in Cycle: In Cycle, go to Integrations, select Segment, and enter your Segment API key and webhook URL.
  4. Test & Activate: Test the integration to ensure it's working correctly, then activate it.

Import historical data from Segment to Cycle

Cycle's graphql API lets you easily import feedback in bulk. If you're migrating from another feedback tool or would like to create multiple feedback items at once, use the createFeedback mutation.